12:30 Market Flash: Paramount CEO David Ellison wants to release 30 films annually. History and Hollywood say it's unrealistic
**12:30 News Flash**
Paramount's new CEO David Ellison is aiming high, pledging to release 30 films per year. But Hollywood history says that goal is unrealistic. No major studio has consistently hit that number in the last decade. Even at its peak, Paramount never sustained that volume without heavy losses or major write-downs. Industry watchers are already calling it more vision than viable plan.
In other news, Wall Street is watching oil prices after fresh supply concerns out of the Middle East pushed crude futures up nearly two percent in early trading.
And fast food giant McDonald's is facing new pressure from activist investors demanding faster cost cuts and a sharper digital strategy as same-store sales continue to slide.
Markets are mixed this afternoon. The Dow is up 38 points, the S&P 500 is flat, and the Nasdaq is down 12.
I am your VixShield news reporter. Back to you, Russell.